Who is it for?
This course is about how to take advantage of Google's free advertising services for Nonprofits to promote your organisation online.
What is it about?
"Google Ad Grants is the non-profit edition of AdWords, Google's online advertising tool. Google Ad Grants empowers non-profit organisations, through $10,000 per month in in-kind AdWords™ advertising, to promote their missions and initiatives on Google.co.uk."
This half day course has been designed to provide information in plain English on the wide range of services provided by Google in this area, many of which are provided free of charge to registered charities in England.
What will I learn?
- Introduction to Google for nonprofits
how to work smarter and cheaper with Google Apps
how to raise your profile with Google Ads and Google Analytics